If you want to selling on Walmart, you need to follow some best practices. These practices are crucial for getting your products featured in search results, capturing attention, and converting visitors to buyers. First, make sure your product names are optimized. Keep them between 50 and 75 characters long. Your product name should also be unique and not identical to its Shopify listing. In addition, you should add rich media to each listing.
The most important part of any listing is the product description. The description should contain all the key information and answer your potential customer’s questions. The images of your product can also be important. Poor-quality images are unlikely to attract customers. Ensure the images are clear and showcase the product in great detail. To improve the image quality, use a white background and good lighting. If possible, avoid including watermarks.
As an eCommerce seller, you should be able to process orders quickly and accurately. In addition to being able to respond to inquiries immediately, you should be able to handle customer complaints easily. Therefore, it is important to respond to customer calls and emails promptly. Even if the customer asks for a refund, you should do it within a day.
Before applying for a seller account on Walmart Marketplace, ensure your business has some e-commerce experience. Although the retailer does not specify whether you have to sell via brick-and-mortar stores or online, the longer your history online, the better your chances of qualifying. Walmart looks at your product data and reviews from third-party marketplaces to determine your potential for success. As a result, sellers with a long history of online sales are often preferred over new sellers.
Before applying for Walmart Marketplace, ensure you have met the minimum requirements to become a pro seller. You can check this status by visiting the Seller Center and clicking Listing Quality Dashboard. You should also be aware of when the next refresh cycle is. If you fail to meet the criteria, you may lose your pro-seller status.
The process of getting a shelf on Walmart Marketplace does not happen overnight. It requires careful optimization of operations to gain status. This process involves product categorization, title, description, attributes, and unique content. Other essential components include accurate inventory tracking and fulfillment within two to three days.
To apply for a shelf at Walmart, you must create a product in demand in the market, is made in the United States, and meets Walmart’s legal and regulatory requirements. In addition, depending on your market’s competitiveness, you may be asked to pay a slotting fee. In addition to these requirements, Walmart is also interested in the profit margin of your product so that it will factor this into the process.
In conclusion, the better your listing looks, the more likely a customer will buy it and provide positive feedback when you are selling on Walmart. A quality listing will also result in increased sales and fewer product returns.